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Monthly Archives: September 2009

As she accepts her 2008 TED Prize, author and scholar Karen Armstrong talks about how the Abrahamic religions — Islam, Judaism, Christianity — have been diverted from the moral purpose they share to foster compassion. But Armstrong has seen a yearning to change this fact. People want to be religious, she says; we should act to help make religion a force for harmony. She asks the TED community to help her build a Charter for Compassion — to help restore the Golden Rule as the central global religious doctrine.

Eu não acredito em porra nenhuma, sou cético pra caralho, muitas vezes com uma ironia ácida, mas sempre achei que a religião é um mal necessário. Talvez seja a única cola capaz de unir o mundo de uma forma harmônica.

Puta texto!

“As information and intelligence becomes the domain of computers, society will place more value on the one human ability that cannot be automated: emotions – will affect everything from our purchasing decision to how we work with others.  Companies will thrive on the bases of their stories and myths.  Companies will need to understand that their products are less important than their stories.

Isso sim é arte.

Trata-se de uma empresa de consultoria londrina que os caras da CuboCC usaram como fonte para a apresentação do último post. Fui atrás dos caras e não me arrependi. Olha o naipe do twitter deles:

Embracing responsibility in the US: 82% of consumers consciously supported local businesses in 2009.

Singapore was recently found to have the highest density of millionaires in the world – 8.5% of the country’s population.

US craft beer market worth $6.3bn – sales have accelerated by 5.9% since 2008. Standard beer sales are growing at just 0.6% annually.

Urban play: More than 3.8m Americans skateboard at least 25 days a year.

Home cooking: 80% of Brits, especially in the South East, now download new recipes from the internet.

The New Normal: 34% of consumers have bought celebrity-endorsed food.

Viciante!

Skull.nu é o blog dos caras de planejamento do CuboCC. Coisa fina, pois.

Lá tem uns slides de uima palestra que os caras deram sobre a geração Y:

É por essas e outras que o Ian Tait é bolado: Random Vynil

vynil

Taí um VT foda pra caralho. O cara que escreveu esse texto – Kash Sree – foi contratado pela Pereira O’Dell. Como se pode ver pelo texto do comercial, não à toa.

Redes, dicas e boca-a-boca – as classes mais baixas sempre dependeram uns dos outros para viver, ou seja, cresceram e aprenderam a conviver em um ambiente colaborativo. Aliada as novas tecnologias e a disseminaçao das redes sociais, a baixa renda potencializará as suas já extensas relaçoes sociais.

Interessante. Aqui tem mais.

Graças ao Noah Brier, me deparei com um texto foda sobre o excesso de confiança. Leitura mais do que recomendada em tempos de crise financeira:

What do the following high-profile disasters have in common: World War I, Vietnam, the war in Iraq, the collapse of the banking system, and underpreparedness for natural disasters such as Hurricane Katrina?

According to Dominic Johnson at the University of Edinburgh and his pal James Fowler at the University of California, San Diego, the answer is that they have all been blamed on the all-too-human condition of overconfidence.

The puzzle about overconfidence is its ubiquity. Many studies have shown that most people have an exaggerated sense of their own capabilities, an illusion that they have control over uncontrollable events and are invulnerable to risk. Most people, for example, believe they are above-average drivers, a statistical impossibility. We are all overconfident in one way or another.

Bem, até aí nenhuma novidade, como dizem por aí, “confiança é uma merda”. Mas o interessante é que psicólogos defendem que o excesso de confiaça é uma “boa estratégia evolutiva”, nas palavras do Noah:

By creating a mathematical model of the way overconfident individuals compete against ordinary individuals, they show that there is a clear advantage in overconfidence.

In fact, if the potential reward is at least twice as great as the cost of competing, then overconfidence is the best strategy. In fact, overconfidence is actually advantageous on average, because it boosts ambition, resolve, morale, and persistence. In other words, overconfidence is the best way to maximize benefits over costs when risks are uncertain.

Apresentação interessante. Abaixo, alguns números.

imagemnielsen2

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