Digi-fabrics

Digi-fabrics, posted with vodpod

O material é esse aqui:

Digi-fabric consists of tiny geometric shapes—squares, hexagons and the like—which, when linked together in a printed fabric swatch, allow multi-directional stretchiness. Just like this collapsible lamp shade or this jointed necklace, the digi-fabric doesn’t have to be assembled or woven–rather, it can be printed in one fell swoop.

The process works by sweeping a laser across a pan of powdered nylon; when the lasers hit the nylon, it fuses (“sinters”). The process repeats in layers, until the final product emerges. Thus, you can create interlocking shapes all at once–for example, a chain whose links are completely closed.

Via Fast Company

Já falei que o Tomi Ahonen é foda?

Se você quer entender o mercado mobile, ele é o cara.

In cars, for a hundred years we’ve seen major car manufacturers compete for market share against each other. There was no ‘platform’ war in cars. Rarely do we see a major battle of rival new technology platforms aiming to serve the same need. But every now and then we witness a ‘megabattle’ that determines winners and losers for that given technology platform for decades to come. We had a platform war in the Video Cassette Recorder (VCR) wars in the 1970s and 1980s. VHS won that and Betamax was defeated. We had a platform war on PC operating systems that Microsoft Won and Apple’s Macintosh lost. We had a short-lived platform war in the BlueRay vs HD DVD standards that has gone and BlueRay won.

So lets understand this platform war. The smartphone race is not a race to win the current smartphone market. In 2009 the smartphone market was about 175 million handsets. What makes this battle an enormous one is far exceeding the current market size of ‘smartphone sales’ and their immediate projections of sales over the next few years, into the 250 million – 500 million range. The smartphone is not the start of the mobile phone industry. The mobile phone business is the most dynamic, most competitive race for the soul of the future of the most widely spread consumer technology ever. Televisions sell 300 million units per year. DVD players sell about 250 million units per year. Personal computers including laptops, netbooks, tablets like the iPad and desktops – sell about 300 million per year. Videogame consoles sell far less than 100 million per year. Mobile phones sell more than all of those – combined! Mobile phones sell 1.3 Billion units this year. To put it another way, more new mobile phones sell this year, than the total worldwide installed base of all personal computers in use worldwide.

There are 5 Billion mobile phone subscriptions in use on a planet of 6.8 Billion people. No other technology comes close to its penetration rate, not wristwatches, not FM radios, not cars, not TVs, not PCs, not even the ‘plastic’ we have in our wallets – even the total user base of all forms of plastic money, credit cards and all banking cards, is far smaller than the spread of mobile phones.

And even that is not the full story. Mobile phones are now the focal point of all forms of digital convergence. You remember reading ‘the internet changed everyhing’? It didn’t. The biggest internet giants like Google and Yahoo are now saying the future of the internet is on mobile phones. The PC industry giants like HP and Dell say the future of the computer is on mobile phones. The media giants from TV (BBC) to music (Warner) to videogaming (EA) etc are saying all future media content will be available on mobile phones. The future of the digital car is on phones. The future of digital money – is on mobile phones (Kenya became the first country where more than half of all bank accounts are now mobile, that happened earlier in 2010; meanwhile Sweden has started the debate of when should they get rid of cash money and use only mobile payments). And thats before we add all that is coming in mobile advertising and marketing too – yet another industry that is running to get into our pockets. Its time to smell the cellphone.

If you think digital convergence is a major trend in your business, whatever that business is, then mobile is at the center of that convergence. While smartphones today form only 19% of all phones sold, most major analysts of mobile believe that the majority of all mobile phones will become smartphones before the end of this decade. Many think that all mobile phones will be smartphones by then. And the relentless advance of Moore’s Law certainly suggests its likely that most ‘dumbphones’ will turn into smartphones by the end of the decade.

Tem muito mais, seus posts costumam ser imensos. E valem a pena.

Estilingue de SMS

Foda, foda e foda. Só isso pode definir essa idéia. SMS é praticamente uma coisa OLD! A galera da VR/URBAN inventou um mix de laser-celular-estilingue que deixa você atirar mensagens tamanho Twitter numa parede! Genial

Perspectiva e percepção, por David Hockney

Segundo os caras da Berg London, a empresa mais foda de design que eu conheço, esse cara é o “old Berg favourite“

Perspectiva e percepção, por David Hockney, posted with vodpod

Sobre vícios

No one doubts this process is accelerating, which means increasing numbers of things we like will be transformed into things we like too much

The world is more addictive than it was 40 years ago. And unless the forms of technological progress that produced these things are subject to different laws than technological progress in general, the world will get more addictive in the next 40 years than it did in the last 40.

The next 40 years will bring us some wonderful things. I don’t mean to imply they’re all to be avoided. Alcohol is a dangerous drug, but I’d rather live in a world with wine than one without. Most people can coexist with alcohol; but you have to be careful. More things we like will mean more things we have to be careful about.

Societies eventually develop antibodies to addictive new things. I’ve seen that happen with cigarettes. When cigarettes first appeared, they spread the way an infectious disease spreads through a previously isolated population. Smoking rapidly became a (statistically) normal thing. There were ashtrays everywhere. We had ashtrays in our house when I was a kid, even though neither of my parents smoked. You had to for guests.

As knowledge spread about the dangers of smoking, customs changed. In the last 20 years, smoking has been transformed from something that seemed totally normal into a rather seedy habit: from something movie stars did in publicity shots to something small huddles of addicts do outside the doors of office buildings. A lot of the change was due to legislation, of course, but the legislation couldn’t have happened if customs hadn’t already changed.

It took a while though—on the order of 100 years. And unless the rate at which social antibodies evolve can increase to match the accelerating rate at which technological progress throws off new addictions, we’ll be increasingly unable to rely on customs to protect us. [3] Unless we want to be canaries in the coal mine of each new addiction—the people whose sad example becomes a lesson to future generations—we’ll have to figure out for ourselves what to avoid and how. It will actually become a reasonable strategy (or a more reasonable strategy) to suspect everything new.

Via Paul Graham

The World’s Second Oldest Profession

Eu me amarro nesse George Parker e sua acidez:

Advertising as a business has been around longer than the dirt in your backyard. Yet it’s amazing how little it has changed. No, I’m not talking about the wonders of digital, social, mobile, 4G, CGC, Web 9.0, whatever. These are merely executional tools that allow you to deliver the same old mind numbing content in new ways. And don’t give me that bullshit about building communities, engaging in conversations, delivering holistic experiences… Eventually, it’s all about communication and persuading punters to cough up their unemployment benefits for your client’s shitty products.

What I’m getting at here is that the very nature of the business hasn’t changed since the world’s oldest profession used a Pompeian BDA (Big Dumb Agency) to drum up business through the use of pornographic graffiti on the walls of the local knocking shops. This is particularly true of the big mainstream agencies that all (with the exception of Wieden & Kennedy) belong to one or other of the big four holding companies. Unlike the smaller, independent shops, the people running these agencies are paranoid in their desire to avoid risk and safeguard the bottom line. Hence, most of the work they produce truly sucks.

So, imagine my surprise when I read this week that WPP, the largest of the holding groups has committed to the creation of “Team Mazda,” a new unit based in southern California to handle all of Mazda North America’s marketing and advertising needs. This is an event that fits my favorite definition of lunacy… Doing the same thing over and over and always expecting a different result.

In case you’ve been living on a desert island for the last few years, you may remember that WPP did exactly the same thing three years ago when they created an outfit lumbered with the unfortunate name “Enfatico,” to handle all the Dell business, worldwide. With 1,000 employees working out of 13 offices in 10 countries, they beavered away for over two years… And never produced a single fucking ad. Enfatico no longer exists and WPP is stuck with a 100,000 sq/ft building off Madison Avenue they signed a ten year lease on. Perhaps they could ship it brick by brick to Southern California for the future home of “Team Mazda!”

Putting the tin lid on this whole charade was the news that the CEO of Enfatico, who had sat on top of this fiasco, and who I described on AdScam as being “Unemployable,” was immediately hired by Google as their “Managing Director for Ad Agency Development.”

Which goes to prove what I’ve been saying for years… To paraphrase William Goldman when referring to Hollywood… “On Madison Avenue, nobody knows anything about anything.”

And they prove it every fucking day!

BIG BAG BIG BOOM

Blu e sua visão científica sobre a criação do universo. O stop motion mostra o início da vida e a história da evolução em muros.

SketchChair

Projeto embasbacante. Já imaginou fazer cadeira no Paintbrush? É mais ou menos isso.

SketchChair, posted with vodpod

E as consequências mostram que o que está por vir é grandioso. E assustador:

I think there will be some serious pushback from some powerful communities over 3-D printing, if it catches on. It could upset shipping, all kinds of manufacturing and supply-chain businesses, the entire manufacturing process potentially. That would mean more new economic thinking and business models, the kind of thinking we still haven’t figured out for the digital world. It basically means all of the problems of the internet spilling into the real world.

Essas aspas são do Matt Mason, em um bom post sobre impressoras 3d.

 

“Done, dusted, over”

Puta texto do Charles Arthur, no The Guardian.

So we’re back at the original questions: where are all the new social networks? I think they’re gone. Done, dusted, over. I don’t think anyone is going to build a social network from scratch whose only purpose is to connect people. We’ve got Facebook (personal), LinkedIn (business) and Twitter (SMS-length for mobile).

Facebook makes its money not just by sucking up ad impressions from the rest of the internet, using its remarkably detailed targeting ability; it also gets a cut from virtual transactions using its own virtual currency. LinkedIn, similarly, can precisely target its executive base. Twitter is different again, selling its user-generated content for big money to Google and Microsoft’s Bing, as well as experimenting with direct payment for its EarlyBird sales system and “promoted tweets”.

The point being that “ad-supported” isn’t the only game for startup revenue. The big sites of the future won’t necessarily be about ads as a way to make money, and they won’t be about social networks. Now, hunker down and wait. Or get out there and build it.

Cristopher Poole

Palestra foda do TED 2010, uma puta visão sobre o anonimato.

O mais foda é no final, quando o Chris Anderson pergunta o que o cara se vê fazendo daqui a 10 anos. A resposta? “Urban planning”.

Via Matt Mason